Cookie Policy

What are cookies?

Cookies are files or pieces of information that may be stored on your computer (or other internet enabled devices, such as a smartphone or tablet) when you visit an EasyDNA site. A cookie will usually contain the name of the website from which the cookie has come from, the “lifetime” of the cookie (i.e. how long it will remain on your device), and a value, which is usually a randomly generated unique number.

What do we use cookies for?

We use cookies to make the site easier to use. Cookies may also be used to help speed up your future activities and experience on our Sites. We also use cookies to compile anonymous, aggregated statistics that allow us to understand how people use our Sites and to help us improve their structure and content. We cannot identify you personally from this information.

What types of cookies do we use?

Two types of cookies may be used on the EasyDNA site – “session cookies” and “persistent cookies”. Session cookies are temporary cookies that remain on your device until you leave the site. A persistent cookie remains on your device for much longer or until you manually delete it (how long the cookie remains on your device will depend on the duration or “lifetime” of the specific cookie and your browser settings).

Some of the pages you visit may also collect information using pixel tags (also called clear gifs) that may be shared with third parties which directly support our promotional activities and website development. For example, website usage information about visitors to EasyDNA sites may be shared with our third party advertising agency to better target Internet banner advertisements on our websites. The information is not, however, personally identifiable, although it could be linked to your personal information.

Do we use third party cookies?

We use a number of suppliers that may also set cookies on your device on our behalf when you visit the EasyDNA sites to allow them to deliver the services they are providing.

When you visit EasyDNA sites you may receive cookies from third party websites or domains. We endeavour to identify these cookies before they are used so that you can decide whether or not you wish to accept them. More information about these cookies may be available on the relevant third party’s website.

How can I control or delete cookies?

Most internet browsers are initially set up to automatically accept cookies. You can change the settings to block cookies or to alert you when cookies are being sent to your device. There are a number of ways to manage cookies. Please refer to your browser instructions or help screen to learn more about how to adjust or modify your browser settings:

For the Chrome web browser, please visit this page from Google: https://support.google.com/accounts/answer/32050

For the Internet Explorer web browser, please visit this page from Microsoft: http://support.microsoft.com/kb/278835

For the Firefox web browser, please visit this page from Mozilla:
https://support.mozilla.org/en-US/kb/delete-cookies-remove-info-websites-stored

For the Safari web browser, please visit this page from Apple:
https://support.apple.com/kb/PH21411?locale=en_US

For any other web browser, please visit your web browser’s official web pages.

If you disable the cookies that we use, this may impact your experience while on any EasyDNA site, for example you may not be able to visit certain areas of an EasyDNA site or you may not receive personalised information when you visit an EasyDNA site.

If you use different devices to view and access any EasyDNA site (e.g. your computer, smartphone, tablet etc) you will need to ensure that each browser on each device is adjusted to suit your cookie preferences.

Where can you find more information about cookies?

You can learn more about cookies and the following third-party websites:

AllAboutCookies: http://www.allaboutcookies.org/

Network Advertising Initiative: http://www.networkadvertising.org/

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